Category: Original & Groundbreaking
Is Your Book Creative, Innovative, or Original?
Creativity and Innovation are commonly confused terms, despite being intimately linked.
Creativity is the step prior to Innovation. Creativity refers to the ability to generate new and valuable ideas. Innovation is tied to the ability to implement it.
Creativity is inspiration, while Innovation and groundbreaking are actions.
We believe that what differentiates us from geniuses or "originals," such as Einstein, Mozart, and Martin Luther King, are not just ideas of quality but more ideas (quantity)!